expert soft goods design & development

We are a Berkeley-based design studio with a decade of experience taking on research, design and engineering for furniture, home appliances and soft goods. We have been fortunate to build relationships on a local and national stage with companies like Bouvet USA, Lowepro and Loll that entrust us with their design, identity and production support.

OUR studio

We have experience at every level of the soft goods design and development cycles and have created bags, cases and luggage for major American brands. Our critical understanding of soft goods design, cut & sew construction and manufacturing allow us to deliver innovative and market-ready designs.

We work with great brands


About Philip de los Reyes

After designing kitchen appliances and leading award-winning furniture projects at a Chicago based consultancy, Philip followed his girlfriend (now wife) to the San Francisco, Bay Area in 2010. Philip has now collaborated on a range of projects taking on research, design and Project Management with companies like Hlaska, Bouvet USA and Loll that have entrusted Philip with their design, identity and production support.